The AI-Powered CFO Platform
Intelligence and Execution Across Your Business
PersoFi brings together financial visibility, control, intelligence and execution in one structured platform.
Know where you stand today, at month-end and three months ahead — and what needs action.
VISIBILITY → CONTROL → EXECUTION → TRUST → VISIBILITY

A Structured Way to Run Finance
PersoFi is built around how a well-run finance function should operate.
We assume the foundations of modern finance are in place — open banking, automated invoice processing, regular bank reconciliations and reliable accounting data.
PersoFi builds on those foundations with a structured approach to finance: identify what matters, surface exceptions, establish control, make informed decisions and execute.
If those foundations aren’t yet in place, PersoFi will identify the gaps during adoption, and we can help put the right processes and tools in place.
The result isn’t simply better software. It’s a better-run finance function.
Three Levels of Intelligence. One Connected Platform.
Core
Control Your Cash and Finances.
Business
Understand Your Performance and Where You’re Heading.
Operations
Understand and Improve What Drives Your Profit.
Getting Started
Connect. Play. Learn. Improve.

One.
Connect
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Connect your Xero organisation and see PersoFi on your own live data. No generic demo. Your business. Your numbers. Your PersoFi.

Two.
Play
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Get access and explore Core, hands-on, on your own business — cash, debtors, suppliers and payments. Learn by using it, not by reading about it.

Three.
Learn
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Work through Financial Health’s practical guides to close data and process gaps at your own pace. Better data. Better habits. Better results.

Four.
Improve
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Use Financial Health to monitor progress over time, then grow into Business and Operations as your needs develop. Improve, and see the improvement.
Core
Control Your Cash and Finances
Core gives your finance team better visibility, control and execution across the day-to-day financial workflows that matter.
See what needs attention. Let PersoFi get the work ready. Your team reviews and decides.
See Where You Stand.
See:
- Cash today
- Expected month-end cash
- Three-month cash outlook
- Debtors
- Supplier commitments
- Upcoming payments
- Key financial issues and exceptions
Know where you stand. Know what needs attention.
Know What You’re Owed. Get Paid.
See:
- Revenue and invoicing history
- Customer growth and decline, by customer by year
- Outstanding debtors, ageing and overdue balances
- Which customers are most at risk
Customer overdue? PersoFi drafts the reminder. You review and send.
Track collections, follow-ups and outstanding balances without jumping between spreadsheets, Xero and email.
Less chasing information. A smoother collection process.
Know What You Owe Before You Pay.
Upload supplier statements individually or in batches.
PersoFi matches them against Xero and identifies:
- Missing invoices
- Missing credits
- Balance differences
- Unmatched items
- Other exceptions needing attention
Something missing? PersoFi gets the supplier email ready in Outlook with the relevant information. You review, edit and send.
Once the underlying records are corrected in Xero, PersoFi refreshes the reconciliation.
One smooth process from statement to resolution.
Control What Leaves the Bank.
See supplier payments alongside your future cash position.
Review what needs to be paid. Prioritise important suppliers. Hold off on payments where appropriate.
As decisions change, PersoFi shows the effect on future cash.
When you are ready, PersoFi gets the payment run and supporting workflow ready. You review and approve.
PersoFi gets things ready. You make the call.
Business
Understand Your Performance and Where You’re Heading
Once the day-to-day finance function is working well, PersoFi helps owners, CEOs and CFOs understand the wider business.
Business Intelligence moves beyond processing transactions to understanding performance, trends and what needs management attention.
Turn Financial Data Into Business Insight.
Bring together:
- Revenue
- Gross margin
- Profitability
- Actual vs budget
- Forecasts
- KPIs
- Variances
- Trends
- Management commentary
Move from knowing the numbers to understanding what they mean.
Your Business. Your Numbers. In Your Pocket.
See what matters and ask:
- “What needs my attention today?”
- “How are sales tracking?”
- “Why is cash dropping?”
- “Which customers are slowing down?”
- “What payments can we hold off on?”
- “What changed since yesterday?”
Know what’s happening. Ask what matters. Make better decisions.
Better Information for Better Decisions.
This can include:
- Management accounts
- Actual vs budget
- Forecasts
- KPI reporting
- Variance analysis
- Trends
- Commentary and context
- Board-ready reporting
Board reporting is an output. Better Business Intelligence is the goal.
Operations
Understand and Improve What Drives Your Profit
Your accounting system tells you the financial outcome. But the reason behind that outcome often sits somewhere else — in projects, jobs, properties, assets, stock, operational systems or other business data.
PersoFi connects those worlds.
Xero provides the financial foundation. PersoFi adds a layer of visibility across the operations behind the numbers.
Projects & Jobs
Bring together:
- Revenue
- Direct costs
- WIP
- Recharges
- Project margins
- Project profitability
Know which projects are creating value — and which need attention.
Properties & Assets
Bring together:
- Rental or usage income
- Running and maintenance costs
- Loan or finance costs
- Property or asset-level profitability
- Valuation and equity position
Know which properties or assets are performing — and which are a drag on cash.
Stock & Inventory
Understand:
- Stock movements
- Inventory exposure
- Stock values
- Product performance
- The impact of stock on cash and margin
Margins & Profitability
Analyse profitability by:
- Product
- Service
- Customer
- Contract
- Project
- Property
- Business unit
Understand what is really driving profit.
Revenue Leakage
This can include:
- Work completed but not invoiced
- Missing recharges
- Costs not passed on
- Unbilled project activity
- Other revenue opportunities being missed
Better operational visibility can help protect revenue already earned.
Operational KPIs
Connect the Systems Behind the Numbers
Your operational information may live outside Xero — in a project system, CRM, stock platform, industry-specific application or another internal system.
PersoFi can connect that information with Xero to create a more useful layer of visibility and intelligence.
- Project System + Xero → Project Profitability
- Property/Asset Management System + Xero → Property & Asset Performance
- Inventory System + Xero → Stock & Margin Insights
- CRM + Xero → Revenue & Customer Intelligence
- Operational Data + Xero → Personalised Business Intelligence
One financial and operational view — shaped around the way your business works.

The Right PersoFi for Each Role
Finance
Sales
Operations
Owners & CEOs
Board
One Platform. Different Roles.
The Right Information for Each Person.
Personalised to the business. Personalised to the role.
Ask PersoFi — Intelligence Across the Platform
Ask PersoFi works across Core, Business and Operations.
AI-powered. Human-controlled.

Financial Health
Better Data. Better Habits. Better Results.
- Missing customer or supplier information
- Incomplete payment terms
- Poor reconciliation routines
- Weak debtor processes
- Manual invoice processing
- Inconsistent project references
- Incomplete operational data
- Month-end housekeeping

PersoFi’s Financial Health module turns these into practical improvement guides.
Work through them at your own pace.
No large finance-transformation project – a practical DIY approach to building stronger financial processes as you use PersoFi.
Built by a CFO. Shaped by Real Businesses. Personalised to Yours.
PersoFi is being shaped in real businesses dealing with real financial and operational complexity.
What we learn makes the platform better. But every business is different.
As you move from Core into Business and Operations, PersoFi can be shaped around the information, workflows, systems and complexity that matter to you.
